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Recognizing patients as your biggest shareholders might seem a seismic psychological shift, but it’s a shift that needs to happen if brands are to sharpen their value proposition, and make medicines which truly meet patients’ needs. We believe that with every facet of the healthcare industry pulling in a patients-first direction, it can be achieved.
At this year’s Patient Summit USA, we will have dedicated Patient-led Clinical and Patient Pathways & Services tracks to provide you with focused sessions addressing the biggest challenges you’re facing in your role.
Patients are your biggest shareholder. Because patients have the most invested. Overhaul your culture and operations to deliver greater returns.