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This white paper includes contributions by:
- Murray Stewart, Chief Medical Officer for pharmaceuticals at GlaxoSmithKline
- Deborah Waterhouse, SVP and Business Unit Head of US Primary Care at GlaxoSmithKline
- Denise Dewar, Head of Multichannel Marketing Excellence – EU, Canada and EMA at GlaxoSmithKline
- Victoria Williams, Vice President and Sales Director at GlaxoSmithKline France
- John Lamattina, former President of Pfizer Global R&D, now Senior Partner at PureTech Health
- Matthew Smith is a Senior Manager of Life Sciences Advisory at Ernst & Young
- Stewart Adkins, financial analyst and Director at Pharmaforensic
- Christopher Bowe, award-winning writer
- Jack Whelan, cancer survivor and sales expert
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